Monday, October 17, 2011

WHAT SHOULD YOU REALLY LOOK FOR IN YOUR NEXT REALTOR?

Here are reasons we heard from clients for selecting their last Realtor:

They sent me a calendar every year; he was my Uncle; the Realtor said they would reduce their fee; their kids went to school with mine; I met them at an open house and they seemed nice.

WHAT QUALITIES SHOULD THE REALTOR REALLY HAVE?
You are hiring an expert who will handle your largest asset. This Realtor should have qualities that will allow you to achieve your goals. The top goals are:  to minimize the work to get the home sold; to sell the home quickly; and, to sell for the most money in today’s market.

YEARS OF EXPERIENCE-This usually determines the agent’s knowledge of the real estate process and how to sell in different markets. This is a different market!

CREDENTIALS-what kind do they have? In any field, there is specialization. This shows an agent’s areas of special interest and additional training that will help you achieve a better result.

UNIQUE SELLING PLAN-In today’s market unique efforts must be made to sell homes quickly for top dollar. A defined plan that is special to this market is absolutely necessary.

RESULTS-The average Realtor sells 4 homes. You are not looking for an AVERAGE result. Your Realtor should give you their annual sales with the days it took to sell their homes, list price to sales price and references you can call to discuss their client’s happiness with the result.

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