According to Daily Real Estate News, the founder and former CEO of ForSalebyOwner.com recently listed and tried to sell his New York condo on his own. After six months of advertising his home through classified ads and for sale by owner sites he gave up and hired broker Jesse Buckler. Buckler immediately advised Sambrotto on a price change to help attract the right type of buyers for his condo. Sambrotto’s decision to hire a professional paid off. It led to multiple offers and a purchase price $150,000 over his original asking price! The Wall Street Journal has reported the listing sold for $2.15 million and that Sambrotto paid a 6% commission. Well worth it!